Fraser Doherty MBE is a definitive authority on purpose-driven innovation and sustainable growth. Having founded SuperJam as a teenager, he transformed a kitchen-table start-up into a global food brand, proving that corporate integrity is a catalyst for commercial success rather than a constraint. A serial entrepreneur and co-founder of Beer52, the world’s largest beer club, Fraser operates at the forefront of direct-to-consumer (DTC) strategy and supply chain ethics. His career is defined by building resilient, human-centric businesses that reject short-term optimisation in favour of long-term value and social impact.

Fraser specialises in "Applied Purpose," deconstructing how mission-led cultures survive rapid international expansion. He explores the discipline required to maintain organisational clarity amidst the complexities of global retail and corporate acquisition. For 92 Speakers’ clients, he provides a sophisticated framework for adaptive leadership, demonstrating how to build brands that endure.

A thoughtful and refreshingly grounded presence, Fraser offers C-suite boards a rigorous roadmap for ethical innovation.