W. Chan Kim

Professor of Strategy & Co-Creator of Blue Ocean Strategy

Headshot of W. Chan Kim, Professor of Strategy and co-creator of Blue Ocean Strategy,

Professor W. Chan Kim is known for changing how leaders think about competition itself. As a Professor of Strategy and co-creator of Blue Ocean Strategy, he challenges the belief that success comes from outperforming rivals, arguing instead that lasting growth depends on redefining the game being played.

Chan Kim’s work examines why organisations remain locked in competitive battles that erode value, margins, and momentum, and how leaders can make the disciplined choices required to break free. His focus is not vision, but execution: what to eliminate, what to reduce, what to raise, and what to create in order to unlock new demand.

His talks are rigorous, structured, and clarifying. They focus on how leaders regain strategic confidence when familiar models stop delivering, replacing reactive competition with deliberate moves that restore control, coherence, and growth.

Signature Keynotes

  • How organisations create uncontested market space.

  • Why rivalry is the wrong strategic obsession.

  • Making decisive choices when growth stalls.

  • How new demand is actually created.

  • What leaders must stop doing to grow again.

  • Regaining control in crowded markets.

The Kim Effect

Strategy becomes a matter of choice, not rivalry.

Audiences leave ready to:

  • Understand why competing harder often leads to decline

  • Make clear decisions about what no longer creates value

  • Redesign offerings around unmet demand rather than rivals

  • Escape price pressure and incrementalism

  • Lead strategic change with discipline and confidence

Why Book Chan Kim

Professor Chan Kim brings rare intellectual authority combined with practical relevance. His insight resonates with boards and senior leaders facing saturated markets, margin pressure, and strategic fatigue. Book a speaker who reframes strategy as the courage to stop fighting unwinnable battles, and to create new space instead.

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