Richard Baldwin is best known for explaining globalisation as a technology-driven process and for showing why that process is now being re-engineered.

An economist and leading authority on international trade, Baldwin examines how digital connectivity, automation, and geopolitics have reshaped where work is done, how value is created, and which countries capture it. His work reminds leaders that globalisation was never static: first driven by transport, then by communication, and now by intelligence embedded in machines and platforms.

As supply chains shorten, services unbundle, and political risk reasserts itself, Baldwin explains why we are not entering a post-global world but a different one. His insight helps leaders understand how localisation, remote work, and trade fragmentation fit into a single structural shift, rather than a series of disconnected shocks.